ReadOS / Products
Product Development and Launch
From product concepts and testing to production release and commercial launch.
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- 01Colour that matches: managing brand and product colour across screens, print, packaging and coatingsBrand and product colours rarely match across screens, brochures, labels and painted or moulded parts. Why they drift, how colour is specified and measured, and how to approve it.
- 02Designing quality in: turning the voice of the customer into critical-to-quality requirementsCustomers say quiet, easy and reliable; factories need numbers and tolerances. How to translate needs into measurable requirements, link them to design and process drivers, and verify them.
- 03Durability is sustainability: designing for the loads a product or asset will actually faceWhy premature failure wastes materials, energy and money twice, and how to design for real operating conditions, failure modes, interfaces and maintenance rather than nominal ratings.
- 04Engineering for the body: what the history of medical devices teaches product developersFrom the ECG to the pacemaker, CT scanner and defibrillator, medical devices met unusually hard constraints. Their history holds lessons on safety, usability and regulation.
- 05Equivalent parts and tested assemblies: why a substitution can void your compliance evidenceTest results and certificates describe a specific assembly as tested, not each component, so a like-for-like swap can leave you without evidence. How to control substitutions properly.
- 06Experiment before you standardise: using designed experiments to find robust process settingsWhy changing one setting at a time misses interactions, and how a simple designed experiment finds process settings that hold up before you lock them into standard work.
- 07Finding and testing a business idea: spotting gaps, networking, A/B tests, minimum viable products and the Lean CanvasWhere strong business ideas come from and how to test them cheaply: gaps between expectation and offer, asset-light models, networking, A/B testing, minimum viable products and the Lean Canvas.
- 08From approved design to first production: tooling, off-tool samples, corrections and launch readinessThe riskiest months of a new product sit between design approval and first stock. How to plan tooling quotes, off-tool sample loops, gates and production release so launch dates hold.
- 09Owning a place in the customer's mindWhy products that customers choose out of habit and trust can earn for decades without changing, and what product designers can learn from that kind of durability.
- 10Product innovation for small businesses: customer-centred ideas, focus, disruption and a practical frameworkHow small businesses can innovate: start from customers' future needs, learn from technology shifts, focus narrowly, borrow ideas from other industries and use a five-step framework.
- 11Product photography for manufacturers: lighting, backgrounds, difficult surfaces and consistent resultsGood product photos help customers understand, trust and buy industrial products. How to light metal, glossy and dark parts, keep images consistent and manage photos responsibly.
- 12Proving a process is ready for production: measurement, stability, capability and PPAP-style evidenceWhy good samples do not prove a process is ready to scale, and how measurement checks, control charts, capability indices and a traceable evidence chain show it can repeat.
- 13Recycled materials in products: qualify the whole configuration, not the ingredientRecycled content earns its place only when the whole configuration meets function, durability, manufacturing, compliance, supply and cost needs. A practical gate method for small makers.
- 14The cost you commit before you spend: why product cost is decided in designMost of a product's manufacturing cost is locked in by design decisions long before production. How to bring cost knowledge into design reviews while change is still cheap.
- 15The empathy map: seeing your customer from the insideAn empathy map captures what a customer says, thinks, does and feels. How to build one from real evidence, how sales and product teams use it, and the mistakes that turn it into guesswork.
- 16User experience for products, services and processes: seamless, easy and repeatableUser experience beyond software: removing unneeded features, designing from research not opinion, in-store, phone and online journeys, trials, and making business-to-business ordering easy.
- 17What makes a useful product worth building?A practical way to judge whether a product solves enough of a real problem to justify the time, money and risk of building it.
All chapters preserve the original KEVOS Insights content. These topic-based reading collections are organised alphabetically; chapters may be read in any order.
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